Xiaomi’s Mi Fan Festival is an event held every year to boost sales of the company. This year, the event had started at 10am. At 11:03:51, reported by Xiaomi, total money paid to orders had already reached CNY 500 million (over RM 293 million). Now we have the total numbers and Xiaomi sold an astonishing 335 Million USD in phones and gadgets in a single day! Apple you should better watch your back from now!

Just 8 minutes and 30 seconds after CEO lei Jun’s announcement, the total money exceeded already CNY 100 million. This figure breaks last year’s record, where CNY 100 million (over RM 58 million) was spent in 20 minutes.  Of the total gagdets sold, there were more then 38,000 Mi TVs, 770,000 smart appliances, 247.000 Mi Power Strips and 200.000 Mi Bands. This shows us that Xiaomi’ strategy of expanding their assortment is indeed very powerful!

 

For Xiaomi’s Phones especially the Xiaomi Pink Mi Note and an enhanced version of Redmi Note were  sold at six periods: 10am, 12pm, 14pm,16pm,18pm and 20pm. The new Redmi 2A was sold at those periods of time too pricing at CNY 499 only for today, instead of the normal 599 Yuan.

Redmi 2A is a new budget-friendly phone from Xiaomi just introduced on March 31^st. Featuring L1860C quad-core processor, 1.5GHz Mali T628MP2 GPU, a 4.7-inch 720p screen, 1GB RAM, an 8MP rear camera, a 2MP front-facing camera and 8GB of internal storage, the phone even performs better than its sibling, the Redmi 2. It also supports 2 sim with dual standby. After Mi Fan Festival Day, the device will cost you CNY 599 (RM 351) for purchasing.

Pink Mi Note is another phone introduced on March 31^st by Xiaomi. This girly phone is actually the flasgship Xiaomi Mi Note in pink. The phone is shipped with a 5.7-inch, 1080p LCD screen, a 2.3GHz Snapdragon 801 with 3GB of RAM. Its price is CNY 2,499 (RM 1466) because it will come in a beautiful gift box along with a 5,200 mAh power bank. Only 20,000 units of this gorgeous phone will be sold worldwide.

 

Xiaomi also put their money where their mouth is. Xiaomi shipped already more then 500.000 orders within 12 hours at the event. The first phone reached their customer just 1 hour 27 minutes in the sales, while they were having 3.05 million orders in the event! In 2014 XIaomi sold a total of  61.12 million smartphones and it really looks to us as they can beat this number this year! Apple take care!!!

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