Xiaomi has sold 26.1 million smartphones in first half of 2014, and is still on target for 60 million this year. The upstart gadget-maker’s flagship phone, the Mi3, sold 10 million units in the first nine month after it went up for sale. And that’s why Xiaomi has a launch event today – to reveal its next flagship phone, which will probably be called the Mi4. Here’s our live blog (event started 2pm Beijing time). Please refresh this page every few minutes for updates:

Xiaomi, the “Apple” of China has sold 26.1 Million Smartphones so far in 2014. Xiaomi plans to sell 60 Million this year and it looks like they going to reach their target. Their Current Flagship the Xiaomi Mi3 sold an impressive 10 Million Units, just in 9 month after the first launch.

Xiaomi just launched the Xiaomi Mi4. Please follow our Oizoioi Live Blog for the Xiaomi Beijing Event. The Event started at 2pm. Please refresh this page continously to get the newest updates – we keep tuned and send you the newest infos the whole day!

14:10: First statistics from CEO Lei Jun. Xiaomi sold 57.36 million smartphones in the first three years. Thats very impressive for such an young brand.

14:12: Lei Jun breaks the numbers down. Xiaomi sold:
Xiaomi Mi1: 7.9 million
Xiaomi Mi2 17.4 million
Xiaomi Mi3: 10.5 million
Xiaomi Redmi: 18 Million
XiaomI Redmi Note: 3.56 million

14:16: From the numbers we can see, that the cheaper Xiaomi Redmi and Redmi 1S selling very well.

14:22: Xiaomi is currently selling in mainland china, Hong Kong, Malaysia, Taiwan, Singapore, India and Philippines. More Countries planned are Indonesia, Thailand, Brazil and Mexico.

14:26: 65 Million USERS for the MIUI OS/Ecosystem, according to Lei Jun.

14:44: MIUI V6, Xiaomi’s custom ROM is going to launch on August 16th.

14:46: THE NEW XIAOMI MI4 OFFICIALLY CONFIRMED.

14:49: Xiaomi Mi4 Specs:

• Processor: Snapdragon 801 processor at 2.5GHz, Adreno 330GPU and Krait Technology
• RAM: 3GB
• Display: 5 inch 1080p Full HD Display
• Camera: 13MP Rear/ 8MP Front Camera

14:51: The Xiaomi MI 4 has the same screen as MI3. The Xiaomi Mi4 gets same processor as LG G3 and S5 and more Ram with 3GB. Also the Selfie Camera is clearly improved.

14:54: Here the first Brand New Pictures of the Xiaomi MI4

 

15:07: Xiaomi Facebook pages make clear that the Xiaomi Mi4 is indeed made of one block of metal. We are not sure which metal it is so far.

15:10: Today is also the official Xiaomi Mi3 Launch in India. Maybe some customers not going to be super happy, knowing that they just bough the older version of the Mi Flagship

15:13: So far we did not hear much about 4G LTE from Xiaomi MI4. It seems though that the MI4 will get LTE.

15:17: We get more impressions and pictures of the Xiaomi MI4. It seems like we really get the “apple feel”. The Mi4 has the look of the iPhone 5s on the edges and the back looks surpisingly like the Samsung Galaxy Note. There are not very much Xiaomi own design details on the new Xiaomi Mi4 design – clearly they focus on the hardware and specs.

15:24: Xiaomi also announces the Xiaomi Wristband at an unbelievable price of US$12.80. Here are some official pictures of the Xiaomi Mi Band.

 

15.30: The Xiaomi Mi4 comes with a lot of different covers, much more then for the Xiaomi Mi3.

15:33: It seems like we even get some wooden covers and they look very nice!

15:39: The Xiaomi Mi4 will have a weight of 149g, thats just 4gramm more then the Xiaomi Mi3. Seems like the metal is used very efficiently.

15:47: Xiaomi is giving slowly more details. We still have a lot of questions about the new MIUI V6 features and whats up with the Xiaomi Mi Wristband.

15:48: Xiaomi Mi4 will launch with Android 4.4 the newest version of Android. That is the first time that a Xiaomi Phone gets the newest Android Version at launch in CHina.

16:03: Lei Jun describing all technichal details and specs of the mI4 in details. We will follow up later with an extensive blog post.

16:04 Similar to the Iphone 5s, the Mi4 comes with very slim brezels. Xiaomi assures very good handling and no accidental inputs on the phone.

16:07: The new Xiaomi MI4 camera will still have 13 MP Camera. The new camera will get better aperture though at f2.2 from Aperture f1.8 on the mI3.

16:09: The Camera on the Mi4 will also be faster and able to take Videos in Ultra HD 4K resolution.

16:12: We have the Pricing for the MI4! The Mi4 will sell as 16GB – RMB1999 (Approx. RM1099) and 64GB – RMB2499 (Approx. RM1299). This is the same price as the MI3 launch, before Xiaomi introduced a price cut later.

16:14: Xiaomi normally does not inflate prices for other countries. So far we dont know when Xiaomi will outroll the MI4 to Malaysia and other countries.

16:15: It seems that at this stage the Xiaomi Mi4 only supports TD-LTE, which is pretty bad news for the other markets. Most of the other countries worldwide use FD-LTE.

16:28: We get more details for the MiBand. The MiBand can unlock your phone, track exercise and sleep levels and has a clever alarm clock. On top of that the MiBand is waterproof and Xiaomi says it has a standby time of 30 days. This might very well be true, since it has no Power Sucking Screen.

16:30: See some Fitness Tracking in action here

16:30: The MiBand will be sold at only RM40. This is tough competiton for Fitbit and other Fitness Trackers like Fitbit who sell often for more then 100 USD per Fitness Band.

16:56: That’s it with the Official Xiaomi Mi4 Launch. Thanks for following our Live Blog! Keep on discussing in the comments!